WORLD WATER DAY
WHAT IS WORLD WATER DAY?
World Water Day is not just for celebrating water but also to highlight the importance of freshwater and promote sustainable freshwater resource management. This year, we focus on the theme, ‘Leaving no one behind’, as part of the United Nations’ Sustainable Development Goal 6 – clean water for all by 2030.
In the time of poverty, inequalities, natural disasters, humanitarian crises and forced displacement, there are billions of people, including the marginalised groups such as refugees, indigenous peoples, disabled people and many others, who are often overlooked and sometimes discriminated as they struggle to access and manage the safe water they need to survive and thrive.
This year’s theme is ‘Leaving no one behind‘
WHY CUCKOO CONCERN
We at CUCKOO have always promised to bring you water that is beyond standards. This World Water Day, let us contribute to the global effort of water conservation by making every drop in our daily lives count! Research indicates that an average of 18.92 L of water is wasted each time we brush our teeth with the water running, which amounts to nearly 30 L of water each day — equivalent to the daily water intake of 12 adults!
Let’s put a stop to the waste together.
CUCKOO Just 1 Cup to Brush My Teeth
WATCH THE VIDEO TO LEARN HOW!
BRUSH IT BEYOND STANDARDS WITH CUCKOO JUST 1 CUP SET
While you’re brushing up to save water, why not do it Beyond Standards with our limited-edition CUCKOO Just 1 Cup Set? Available for adults and children, purchase yours today at your nearest CUCKOO Brandstores.
Hurry, while stocks last.
All proceeds from the sale will be donated to NGOs to aid those in need.
SUPPORT OUR CAUSE
Get your friends and family together to pledge on social media and start a wave of change!
The top 10 most creative posts will win a Kyndell Thermo Flask each!*
*Terms and conditions apply.